Your Drink Made Different |
Through the use of split screen beverage swaps, and a design system that references their iconic sticker, this campaign tackles the barriers to customization at Starbucks, educates on beverage modifiers, and encourages customers to find their perfect drink. |
7/15
Client Starbucks
Agency Public Office
Role Art Direction, Design
Services Campaign, Advertising, Digital, Video
Design Lead Connor MacFadyen
Motion Amélie Haeck
Design Roxanne Nash
Type Sodo Sans and Lander
by Lettermatic for Starbucks
by Lettermatic for Starbucks